The Drive for Diversity program is a development system instituted by NASCAR in 2004 in order to attract minorities and women to the sport in positions such as ownership, driving and crew members. Before an applicant is accepted into the program, their resumes are checked by NASCAR officials. The system is similar to the driver development program where applicants slowly progresses through minor-league racing organizations. This program came about during the 2004 season by NASCAR marketing executives in order to attract the minority fan base to the sport.
Current drivers[]
- Mackena Bell
- Kristin Bumbera
- Michael Cherry
- Tiffany Daniels
- Phil Dugan
- Jonathon Gomez
- Katie Hagar
- Laura Hayes
- Paulie Harraka
- Juan Pitta
- Megan Reitenour
- Natalie Sather
- Jonathan Smith
- Emily Sue Steck
Past drivers[]
2008[]
- Kristin Bumbera
- Michael Cherry
- Michael Gallegos
- Paulie Harraka
- Jesus Hernandez
- Lindsey King
- Peter Hernandez
- Lloyd Mack
- Jonathan Smith
2007[]
- Michael Gallegos
- Paulie Harraka
- Jessica Helberg
- Jesus Hernandez
- Peter Hernandez
- Lloyd Mack
- Jonathan Smith
2006[]
- Chris Bristol
- Brianne Cronrath
- Marc Davis
- Allison Duncan
- Paulie Harraka
- Jessica Helberg
- Jesus Hernandez
- Peter Hernandez
2005[]
- Brianne Cronrath
- Allison Duncan
- Sarah Fisher
- Michael Gallegos
- Joe Henderson III
- Jesus Hernandez
- Tommy Lane
- Terri Williams
2004[]
- Morty Buckles
- Bruce Driver
- Allison Duncan
- Joe Henderson III
- Reggie Primus
Teams currently involved in the Drive for Diversity[]
- Addis Motorsports
- Bill McAnally Racing
- DMT Motorsports
- Fadden Racing
- Golden State Racing
- James Racing
- Position One Motorsports
- RTD Motorsports
- Total Velocity Motorsports